With Covid-19 lockdowns hindering traditional medical conferences, J&J Vision needed a way to keep healthcare professionals updated and informed.
Our approach was to come up with a personalized, cross-platform knowledge hub that embodied the customer’s total experience. Key features included:
A user-friendly platform allowed quick access to essential information. Detailed content provided a comprehensive understanding of the solutions. Interactive elements and rich media fostered engagement and content remained accessible and valuable beyond the initial launch.